Tuesday 29 November 2011

Bullet Boy Marketing Campaign

The film stars UK rapper Ashley Walters as Ricky

Bullet Boy is a specialised film - its naturalistic representation of characters, time and place, and the use of authentic locations and language have drawn comparisons with milestone British films

Verve Pictures however, saw the potential of the film in the wider market beyond the arthouse, especially with a young black audience drawn by the presence of Ashley Walters of So Solid Crew.

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